Track leads and enquiries on the pipeline

See every lead and open estimate on a board, move them along by dragging, and find the enquiries that come in from your website.

Updated

The Lead pipeline shows your sales at a glance. It has two boards: one for estimates and one for leads.

Use the pipeline

  1. Go to Lead pipeline in the Sales part of the menu.
  2. Choose Estimates to see estimates by status (Draft, Sent, Viewed, Accepted, and "Won — job created"), or Leads to see contacts by stage (New lead, Qualified, Customer and Lost).
  3. Drag a card to another column to change its status or stage. Click a card to open it.

Under the estimate board, Recently lost lists declined estimates with the reason each customer gave.

Where new leads come from

  • Your website and enquiry forms. Each enquiry creates a lead — or is added to the existing contact if the email or phone number matches — and appears under Marketing → Enquiries.
  • Instant quotes. Customers who price their own job arrive the same way, with the price they saw. See Let customers price their own job.
  • The customer portal. Existing customers can click Request service.
  • You. Add leads by hand, or import them from a spreadsheet.

Good to know

  • You can't drag an estimate into Won — job created. Open the estimate and click Create job instead, so you can choose a date.
  • Owners, administrators, managers and sales reps get a notification for every new enquiry. Switch on the Welcome new leads automation and people who enquire also get a short thank-you email.
  • Leads from your website and instant quote are given the lead source Website or Instant quote automatically.
  • Marketing → Lead sources shows leads, jobs won, conversion and revenue for each source. Add what you spend on a source to see your return.

Still stuck?

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